Quiz Capabilities
When creating quiz experiences in the Ceros Studio, you can use the Ceros prebuilt SDK extensions, which include the Most Common Answer and Tally Score quiz types. You can also create a quiz without using the SDK by leveraging show/hide interactions if you do not want to go the SDK route.
Ceros Templates
Check our Inspire site for the full list of our Ceros pre-built quiz templates. We also have pre-recorded training on how to create quizzes using the SDK and an Educate article with best practices for creating quizzes. Here are a few quiz templates we've curated for you to review:
Non-SDK Quizzes:
- Ceros Flowchart Template - A "choose your own adventure" quiz
- Ceros Health Quiz Template - A multi-page experience utilizing show/hide interactions to navigate a user through the quiz
SDK Quizzes:
- Single-page Tally Quiz Template (SDK Extension documentation here)
- Multi-page Tally Quiz Template (SDK Extension documentation here)
- Single-page Most Common Answer Template (SDK Extension documentation here)
- Multi-page Most Common Answer Template (SDK Extension documentation here)
Quick tips for lead-gen initiatives
We recommend creating a hard gate on a quiz experience as we've seen clients get more data collection from a hard gate vs. a soft one. When you give them the option to exit, we typically see a high percentage of users opting out. Another option would be to have a form pop up midway through the quiz (eg., page 3). We also recommend keeping the form info simple (name, title, email).
Analytics & Forms
We have several 3rd Party Integrations and plugins for Hubspot, Marketo, Pardot, and Eloqua for data collection and integrating forms into your quiz experience. You can also use our Universal Analytics to fire events directly to the analytics platform of your choosing and use the embedded object feature to bring in other 3rd party forms into the experience.
Please reach out to your Ceros Customer Success Manager for additional examples and inspiration.